blog Taglist

Branding

Creating a Story That Your Customers Will be Inspired to Tell

April 12, 2021

At Spoke, we believe you haven’t truly told your story until someone else can tell it, too. A story that connects with your audience.

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We All Know That Content is King. (Now How Will You Make It Serve You and Your Audience?)

October 14, 2020

Speak directly to customers, brand followers and prospects in a way that initiates a productive dialogue and builds brand relationships.

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Not All Anchors Weigh You Down

August 14, 2018

The speed at which business happens today is crazy fast. And it is only getting faster. Business owners and operators need to make hundreds of decisions each day, and it can be tempting to let decisions about brand and marketing slip through the cracks.

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Where Brand Happens

February 22, 2018

“Let’s practice what we preach” … that was our mindset before we began the task of rebranding ourselves. The goal was to do exactly what we do for our clients, but this time, do it for ourselves.

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The brands, they are a changin’

September 18, 2018

First, let’s get one thing clear; a great brand is no guarantee of success (pets.com was fun while it lasted). As marketing pioneer, Bill Bernbach famously quoted, “a great ad campaign will make a bad product fail faster.” In other words, you can only fool people once.

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